This is the fourteenth year that PwC Taiwan has conducted the annual survey of Taiwan business leaders.
The 2025 Taiwan CEO Survey provides unique insight into the thoughts of senior corporate executives in Taiwan on a wide range of issues. Its findings attract wide attention from policymakers, businesses, media, and the public.
The survey, which is based on PwC's Annual Global CEO Survey, seeks to understand how business leaders in Taiwan implement their strategic priorities against the backdrop of a constantly changing macro-environment. Based on the responses from 208 quantitative questionnaires, the survey provides comprehensive insights into how Taiwanese business leaders are navigating economic uncertainties, technological transformations, and sustainability challenges, with a strategic focus on generative AI adoption, climate-friendly investments, and cross-industry expansion through M&A activities.
This year’s survey was conducted via online surveys, telephone interviews from October to December 2024.
Download key findings of the report.
Explore more insights from Traditional Chinese website.